… is the obvious and banal slogan for a professional meeting in Trento, Italy that starts today and goes on in the coming three days. Buyers, tv commissioning editors, festival people, film fund representatives and some critics from around the world meet to talk about documentaries in general and first of all look at what is new in Italian documentary. Organised by the Italian documentary organisation doc.it, which launches the themes to be discussed in captions like these:
Discussion on cross-platforms, Are we serious on series, Theatrical releases for documentaries – How can we break the monopoly of theatrical distribution that banishes documentary-films?, Alternative Distribution.
The headlines illustrate clearly the necessity for the documentary community to find other funding possibilities than public broadcasters. In Italy more actual and necessary than in most other European countries… with the (almost) total monopoly of the Berlusconi entertainment channels.