Ex Oriente 1 – Production
Helge Albers represents the Flying Moon Filmproduktion based in Germany. A company that started 10 years ago and produces fiction as well as feature length documentaries. Albers gave the Ex Oriente participants a brief intro to the documentary history of a company that has been very much orientated towards a theatrical distribution. With success:
The first example shown was the film by Uli Gaulke, ”Havana, mi amor” (photo), that came after ”Buena Vista Social Club” profiting from the huge interest in Cuba. The film had 60.000 tickets sold in the cinemas and gave the company a profit of around 30.000€. The same director made later on the ”Comrades in Dreams” that became a festival hit but a cinema flop. Nevertheless the company has a focus on theatrical release and added a distribution branch to its activities which gave a sensational good result with the film ”Full Metal Village” (director Korean Sung-Hyung Cho) that made 190.000 cinema tickets on the basis of first 16 and later 53 prints. The film had no television support on board up front with a budget of around 200.000€.
Albers said that the dvd distribution of this film, supplemented by a good income from festival fees was financially much more interesting than the vod (video on demand) that he was much more sceptical towards. Saying that people normally connects internet to something that is for free.